In times of the New Work megatrend, the relaying of outstanding objects no longer only includes the transfer of x square meters. What is clearly benefiting us these days is a people-centered approach. Not only to work but also to digital services. At this anchor point, we went into a huddle with Workin’Up.
Modern work is about elevating the entire work experience according to the maxims of the zeitgeist: freedom, sustainability and independence. We believe that, in addition to the internet or flexible working hours, the office itself has potential to meet these needs. Especially after the recent experience of isolation in lockdowns, future-oriented companies should pay attention to the quality of their office space. To inspire with a working environment that enables encounters. To open the door to a satisfying work-life blend for professionals.
Taking work spaces to the next level – that’s what the zeitgeist is calling for. And the visionary team of Workin’Up was eager to take on this assignment in collaboration with the creative minds of Studio Lenzing.
We have made thoughtful choices regarding font, information structure, and colors. In this way, we communicate Workin'Ups 360-degree service in such a clean visual language that allows the advantages of the product to become tangible for the user.
The calm look not only suits the tastes of young, future-oriented users but also meets their need for focus and easy access.
Working with products rich in information? Together, let’s elevate them to user-friendly services.
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