Sparkasse
Online Banking
As the leading bank in the DACH region, Sparkasse has built a solid reputation over the years, offering trusted financial services to millions of customers. Their commitment to innovation and improving customer experiences made them the perfect partner for this ambitious project: to completely redesign their online banking platform for business users. Serving thousands of companies across Europe, Sparkasse is reshaping how businesses manage their finances with cutting-edge digital solutions.
Research
- Prototyping
- Usability testing
- User interviews
- Persona creation
- User journey mapping
Strategy
- Tone of voice
- Visual language
- UX strategy
Design & Production
- UX & UI design
- Motion design
- Design system
- Dev documentation
Platforms
- Web
- iOS
- Android
Year
2019
Credits
Studio Lenzing
Caroline Lenzing
Malte Körte
Leander Lenzing
Anja Merz
Typeface
Sparkasse Rg by Dalton Maag
Previous Creative Direction
MAD
We worked hand in hand with Sparkasse’s UX team for over a year, diving deep into the unique needs of business banking customers. From extensive user research to ideation and prototyping, we tested, refined, and ultimately shipped a new platform that empowers businesses with an intuitive, modern, and secure online banking experience. Our collaborative approach ensured that the final product not only met but exceeded expectations, setting the foundation for Sparkasse’s continued leadership in the digital banking space.
Quote
“
It’s great to work with a design studio that doesn’t feel like an agency. We were all one team working on a project together from start to finish."
Julius Jetter
Head of UX Design & Research, Sparkassen-Finanzportal
Facts & Figures
User Engagement
+25%
Average session duration increased by 25% post-launch. By simplifying workflows and enhancing usability, we were able to increase user engagement, with business clients spending more time on the platform, fully utilizing its features.
Increased Adoption Rate
+30%
Business banking adoption rate grew by 30% within the first 6 months. Following the new platform’s launch, business banking adoption saw a significant spike, as more clients moved to digital channels, reflecting the platform’s improved functionality and appeal.
Customer Satisfaction
+18%
Client satisfaction ratings increased by 18% after the redesign. Post-launch feedback showed a marked improvement in customer satisfaction, with users appreciating the modern design and the intuitive experience tailored to business needs.
Daily Transactions
+10 Mio
The revamped online banking platform handles tens of millions of transactions every day.
Want to add agility to your trusted financial service? Let’s make it user-friendly together.
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